Does anyone know much about the SFV Fightstick Alpha?

Curious to see if anyone knows much about this yet, or possibly has play time on it:

I just received a Kraylix two player cabinet and I am stoked that I’ll be able to have it ready before SFV drops. I’m mainly wanting two of the boards so I can use them for the cabinet but I’m curious about the buttons these controllers use. I assume with the price that they aren’t Sanwas, but are they easily swapped in? I would really love to be able to pick up two of these up for the boards and wiring and make that part of the project incredibly simple. Thanks.

Thread exists.

Yeah I’m dumb and just found it.