That’s actually really, really far from the truth. There really isn’t anything gimmicky about what the iPhone does considering that it’s outperformed all of it’s competitors for the last 4 years. In terms of touch screen phones, until this year, there really hasn’t been anybody that could fuck with Apple. Apple made applications and things like the App store part of what people want now in a smart phone. Before this, installing anything on a smart phone was a giant pain in the fucking ass. Apps will continue to be the way people distribute and consume content for the forseable future as well. iTunes, as fucking annoying as it is, was the perfect platform for Apple to launch applications from. Everybody else scrambled to keep up. The web browser on the iphone, and the web browsing capabilities it has been the best on the american market for 4 years straight. The screens on the iPhone are phenomenal, the interface is simple and clean. It’s one of, if not THE most technologically friendly phones produced. People who hate smart phones can use the iPhone if they have a pair of eyes and a finger. The only fault the iPhone has had is that there aren’t a lot of customization options, but that comes with the product being made by Apple.
Until the Android platform came around there really wasn’t any smart phone that wasn’t 5 years behind the iPhone. Most touch screens on the market up until Samsung’s Galaxy S class phones simply had shitty screens. No multi touch, and the were dumb as fuck. You’d call people, open up shit you didn’t mean to, and it made using any touch screen phone god damned attrocious. And back just a few years ago every single touch screen phone had a stylus. Nobody actually thought “Hey, if we make this touch screen REALLY functional and make the icons big, people won’t need something like a stylus”. And the iPhone’s screen is heat sensative, not pressure sensative, so you didn’t end up with phones that had unresponsive screens because they’d been pressed in the same place, harder and harder until they stopped functioning.
And that was 3 years ago.
Windows mobile before this new itteration was an absolute monstrosity, blackberry has failed to innovate and streamline how their phones work, Nokia bombed here with the symbian platform, and Palm is fucking Palm. Android took the concept of the iOS and tweaked it. It worked better in some cases, worse in others. Windows mobile 7 is truly the first line of phones that can take a run at apple and have a legit way of beating them. The only thing I hope is that they have a minimum when it comes to specs because under powered phones run like shit, and most phones are under powered. There are phones out there that can’t update to the new android software without running like shit, and the MS guy tonight told us that they’re going to avoid that and keep windows 7 mobile uniform across the board.